BBC secure exclusive rights for Women’s Euro 2021

England will host the 2021 Women’s European Championships and the BBC have secured exclusive rights to broadcast the tournament.

Just like the Women’s World Cup which was shown on the BBC, the same will happen for the Women’s Euros.

A record-breaking 28.1 million people watched the tournament on television and the highest live TV audience of 2019 so far came when 11.7 million people watched England lose 2-1 to the USA at the semi-final stage.

Director of BBC Sport Barbara Slater stated:

“After the success of the World Cup on the BBC and the record-breaking viewing figures for women’s football, we’re delighted to be the broadcaster of the Uefa Women’s Euro 2021 Championship.

“At the start of this summer we wanted to shift the dial on women’s football and I feel the phenomenal coverage from France has done just that. The BBC’s sport portfolio continues to go from strength to strength and we’re thrilled to add the 2021 Euros to that.”

The BBC have made an excellent decision to secure the rights to the Women’s Euros in 2021 as they look to increase interest in the women’s game and help it grow even further.

Having the tournament on terrestrial TV where it can be watched by young boys and girls and inspire them is a sensible decision that is sure to pay off.

Following on from providing extensive coverage of the Women’s World Cup, it shows the BBC’s continued commitment to women’s football.

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